Your Sales Plan is NOT a Forecast!
The Logistics & Supply Chain Management Society
NOVEMBER 22, 2022
Your Sales Plan is NOT a Forecast! That was an absurd leap to make, I know, but no more absurd than using the terms “sales plan” and “sales forecast” interchangeably in a retail setting. ” “Reconciling” the Plan and the Forecast. – William Hazlitt (1778-1830). Nor should it.
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