How to sell on Shopee – A complete guide for cross-border sellers


July 6, 2020
7 MIN READ
Vinculum
Written by:
Vinculum
Sell on Shopee

Becoming a cross-border Shopee seller opens doors to international markets, and this guide offers insights on how to embark on this journey. Cross-border sellers utilize Shopee’s extensive e-commerce infrastructure to reach customers in countries where the platform operates. You can engage with these international customers without requiring a physical presence, as Shopee handles essential aspects like product listings, payments, and support.

To get started, secure a Shopee seller account and configure cross-border settings. This entails adjusting store settings, including shipping options, currencies, and languages, to cater to target markets. The global e-commerce landscape is evolving with technological advances and changing consumer behavior. Shopee, a strong competitor in Southeast Asia, has gained popularity by surpassing Lazada in user numbers and mobile app downloads in various Southeast Asian countries.
As cross-border e-commerce continues to flourish, ambitious entrepreneurs and online business owners look for the right knowledge to expand their business horizons through Shopee’s international reach. There are lots of WMS software that help businesses sell on Shopee. Vin eretail, Order & Inventory management system, is such a useful software product from Vinculum Group that enables brands to scale faster.

Why Sell on Shopee

Shopee, a Singapore-based e-commerce platform under the Sea Group, has rapidly grown in just five years since its inception, emerging as a significant player in Southeast Asia’s e-commerce landscape. Initially a C2C platform, Shopee evolved into a hybrid C2C and B2C model.
Despite facing competition from established players like Lazada, Shopee’s seller-centric approach, which excludes commission and listing fees for sellers, positions it for success in cross-border e-commerce. Shopee has expanded its presence across key ASEAN countries, offering businesses access to high-growth markets. It remains competitive due to features like no commission or listing fees and lower transaction costs, making it an attractive option for cross-border sellers.
Predictions suggest that Shopee will continue to be a prominent player in the e-commerce arena, offering buyers and sellers advantages such as free shipping and lower transaction fees compared to competitors like Lazada, here also know about how to register shopee cross border.

How to Become a Shopee Cross-Border Seller

Shopee, a prominent e-commerce platform, operates across Southeast Asia, East Asia, and Latin America, making it a lucrative option for cross border seller shopee looking to reach customers in these regions.
While becoming a shopee cross border seller is free, there are potential costs to consider, including transaction fees, shipping and logistics expenses, and currency conversion fees for international transactions.
To embark on this journey, sellers must meet general prerequisites, such as having a legally registered business entity, a tax identification number, and products that comply with local regulations. It’s vital to follow all legal obligations and understand payment and banking processes. After meeting these requirements, sellers can create their cross border seller shopee accounts and start selling to an expanded customer base.

Tips for selling at Shopee to sell quickly

Selling on Shopee effectively requires adhering to a set of valuable tips to maximize sales. These strategies include providing comprehensive and accurate product information, setting competitive prices by researching the market, diversifying product variations to attract a broader customer base, utilizing the Raise Product feature for improved visibility, creating shop vouchers to engage consumers, promoting products on social media platforms to boost awareness, and making use of the Free Shipping feature. To become a top shopee cross border seller, sellers must meet specific criteria:
• 35 unique buyers
• 4.6 shop rating
• 70% chat response rate
• 75 new monthly orders
• 95% stock availability
• authentic products
Participation in events like Flash Sales is also recommended to enhance sales and visibility. By implementing these guidelines, sellers can optimize their profits and succeed in the competitive world of e-commerce while offering customers a seamless and engaging shopping experience. With order and inventory management systems, you can easily integrate your online stores and business to Shopee.

Fulfillment and payment processing on Shopee

Cross-border selling on Shopee requires efficient fulfillment management and secure payment processes. Shopee offers two fulfillment options:
• Fulfillment by Shopee (FBS)
• Third-party fulfillment centers

FBS is preferred by top brands and high-volume sellers, as Shopee manages the entire fulfillment process, including order processing, quality checks, storage, packaging, shipping, and handling returns and refunds. It is available through invitation only. Until sellers are accepted into FBS, they can utilize third-party fulfillment centers to meet their fulfillment needs.

Shopee provides diverse payment options for buyers based on their countries. For example, Singapore and Thailand buyers can use
• Bank transfers
• Debit/credit cards
• No Cash on Delivery (COD)

In contrast, Philippines and Taiwan buyers enjoy a range of options, including bank transfer, ATM transfer, debit/credit cards, over-the-counter payment, and COD.
Shopee also ensures convenient payment processes for sellers, allowing withdrawals through bank transfers or integration with Payoneer on regular schedules.

Conclusion

Venturing into cross-border selling on Shopee can be a rewarding opportunity for businesses seeking to expand their reach across Southeast Asia and beyond. This content guide provides valuable insights into the intricate world of Shopee, from understanding its operations and the countries it serves to the essential steps for becoming a cross border seller shopee. Whether you are a seasoned entrepreneur or a newcomer to e-commerce, the potential for growth and success on Shopee is evident.
With efficient fulfillment options and secure payment processes, the platform offers a seller-friendly environment. You can make the most out of Shopee with modern order and inventory management software.

Embracing the Shopee marketplace is a strategic move for those looking to thrive in the evolving landscape of e-commerce. Vin eRetail, SaaS-based order and inventory management software, enables the multichannel collaboration by integrating to B2B and B2C marketplaces like Shopee so that sellers can easily sell across channels. It offers you the following benefits:

• Automated Catalog Listing
• Automatic Replenishment System
• Inventory Management
• Marketplace Payment Reconciliation (Vin Reco)
• Multichannel Loyalty
• Open to Buy
• Orders and Returns Management
• Seller Panel
• Warehouse Management System

When you need efficient warehouse management and simplified order processing, Vin eRetail induces a big difference.
If you want to sell your products quickly on Shopee, speak to our business experts at Vinculum today.

 

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