SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement
Supply Chain Shaman
SEPTEMBER 20, 2015
Source: Dictionary.com. When I hear companies discussing the implementation of a customer segmentation strategy, I ask a series of questions: Who is your customer? What are you trying to accomplish through the execution of a customer segmentation strategy? Orbit Chart for SanDisk for 2006-2014. How do they buy from you?
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