Editor’s Choice: Singles Day – A Retail Revolution
Logistics Viewpoints
JANUARY 11, 2022
This article is from Audrey Dong, from KNAPP , and looks at e-commerce in China and the impact of Singles Day. 11 th in 2009 and subsequently adopted by other e-commerce platforms and retailers. For example, the gross merchandise volume of Alibaba Tmall has increased from $5 billion in 2013 to $78 billion in 2020 as below chart.
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