Top 13 Asian eCommerce Marketplaces
Vinculum
MARCH 5, 2020
billion in 2017 to $200 billion by 2026. Founded by Scott Blum in 1997 as buy.com, Rakuten was rechristened in 2010 after a takeover by Japanese firm Rakuten. Tmall primarily sells branded goods to customers across China using special warehouses.
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