How Not To Commit To ‘Net Zero’: 5 Common Carbon Strategy Mistakes
Provenance
MARCH 6, 2021
When Danone pledged in 2015 to become carbon neutral by 2050 , they published measurable interim targets, including a 25% reduction in emissions by 2020, and specific 2030 targets for Scopes 1, 2 and 3. IKEA has pledged to become ‘climate positive’ by 2030. Mistake #3: Confuse stakeholders with language. Credit: Getty).
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