Is A Customer-Centric Strategy the Same as Demand-Driven? Outside-In?
Supply Chain Shaman
AUGUST 14, 2016
An example of social listening is the Lenovo Case Study presented at the 2015 Supply Chain Insights Global Summit. I only know of five case studies of cross-functional listening. The use of customer segmentation strategies to define order policies for lead times, discounts, allocation, and shipping priorities.
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