Is A Customer-Centric Strategy the Same as Demand-Driven? Outside-In?
Supply Chain Shaman
AUGUST 14, 2016
An example of social listening is the Lenovo Case Study presented at the 2015 Supply Chain Insights Global Summit. The use of customer segmentation strategies to define order policies for lead times, discounts, allocation, and shipping priorities. Clorox will be presenting their insights on building a customer-centric strategy.
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