Apparel and footwear: At what point is missed sales better than excess inventory?
Kinaxis
MARCH 20, 2019
In adidas’s recent earnings call, CEO Kasper Rorsted warned that adidas would miss its 2019 growth target because its supply chain was unable to meet the huge demand for its mid-priced apparel, especially in North America. For a company operating at almost 52 percent gross margin, that’s not an insignificant amount.
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