Lindsay Watt and Joe Lynch discuss winning capacity management. Lindsay is the VP of Product at Parade, a capacity management platform that helps freight brokerages win more business.


About Lindsay Watt

Lindsay Watt is the VP of Product at Parade, a capacity management platform that helps freight brokerages win more business. Lindsay is a seasoned product leader who was Head of Product at Convoy and built multiple products as a Principal Product Manager while at Amazon, including the Amazon Scout delivery robot. He brings his obsession for building products that delight customers to Parade, where he leads the Product team. In addition to building product teams at multiple startups, Lindsay has founder experience. He holds an MBA from INSEAD and a BSCEng in Engineering Physics and BA in Business German from Queen’s University.

About Parade

Parade is a capacity management platform that helps freight brokerages win more business. Parade helps carrier sales teams procure and manage carriers, boost rep productivity, and increase margins. Shipper sales teams get precise pricing, optimized bidding, and advanced shipper connectivity.

Key Takeaways: Winning Capacity Management with Lindsay Watt

  • Parade empowers freight brokerages and 3PLs to dominate the transportation game. Their cutting-edge platform tackles the industry’s biggest pain points: carrier sourcing, booking automation, and winning more business.
  • Parade provides the following:
  • Smart Carrier Matching: No more endless cold calls. Parade’s AI matches the right carrier to the right load instantly, saving time and money.
  • Automated Bookings: Ditch the manual paperwork. Parade seamlessly integrates with brokerages’ systems, automating bookings and reducing errors.
  • Winning More Bids: Parade’s data-driven insights help brokerages price competitively and win more deals, boosting bottom lines.
  • Brokerages using Parade experience:
  • Increased carrier capacity: Source reliable carriers faster and build stronger relationships.
  • Reduced operational costs: Automate bookings, streamline workflows, and slash paperwork.
  • Faster growth: Win more bids, secure higher margins, and expand your business.
  • Parade: It’s not just capacity management, it’s a freight brokerage superpower.

Learn More About Winning Capacity Management

Lindsay Watt | LinkedIn

Parade | LinkedIn

Parade website

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