Jim Waters and Joe Lynch discuss the key to effective last mile delivery. Jim is the Vice President of Marketing at FRAYT, an on-demand, last mile delivery solution that enables businesses to meet their customers’ same-day expectations, comparable to Amazon’s level of service.


About Jim Waters

Jim Waters is Vice President of Marketing at FRAYT, overseeing branding, customer acquisition and retention. With over 30 years in sales and marketing, he has led the success of such cutting-edge start-up companies as Tive, Coveo (TSE: CVO), FAST (MSFT) and StreamServe (OpenText). Jim has a Master of Business Administration (M.B.A.) from the D’Amore-McKim School of Business at Northeastern University and a Bachelor of Science (B.S.) in Marketing from Bridgewater State University.

About FRAYT

FRAYT is a nationwide, on-demand, last mile delivery solution that offers businesses an automated web, mobile app, and advanced API platform to efficiently and cost-effectively move their products. With FRAYT, businesses can meet their customers’ same-day expectations, comparable to Amazon’s level of service. The platform boasts a network of over 15,000 vetted drivers who own and operate their own vehicles, utilizing their time and excess cargo capacity to earn extra income. FRAYT’s multi-stop service enables businesses to maximize efficiency by easily scheduling multiple stops along a driver’s route. Additionally, FRAYT provides fleet augmentation, allowing companies to replace their middle and last-mile fleet with a fluid network of delivery assets, ranging from sedans to 26-ft box trucks. By leveraging FRAYT, businesses can enhance the customer experience, expand their offerings, and accomplish more within a day.

Key Takeaways: The Key to Effective Last Mile

  • FRAYT enables businesses to meet their customers’ same-day expectations, comparable to Amazon’s level of service.
  • FRAYT has a network of over 15,000 vetted drivers who own and operate their own vehicles, utilizing their time and excess cargo capacity to earn extra income.
  • FRAYT offers an automated web, mobile app, and advanced API platform for businesses to efficiently and cost-effectively move their products in a nationwide, on-demand last mile delivery solution.
  • FRAYT’s multi-stop service allows businesses to maximize efficiency by easily scheduling multiple stops along a driver’s route. Additionally, FRAYT provides fleet augmentation, allowing companies to replace their middle and last-mile fleet with a fluid network of delivery assets, ranging from sedans to 26-ft box trucks.
  • FRAYT’s Preferred Driver Program is designed to reward and recognize the best drivers in the industry.
  • The program offers exclusive benefits and incentives to drivers who consistently deliver exceptional service and meet performance standards.
  • Preferred drivers receive priority access to high-paying loads and have the opportunity to earn more money through increased rates and bonuses.
  • FRAYT provides ongoing training and support to help preferred drivers improve their skills and stay up-to-date with industry trends and regulations.
  • Preferred drivers also enjoy flexible scheduling options and the ability to choose the loads they want to haul, giving them greater control over their work-life balance.
  • The program promotes a positive driver experience by providing access to a dedicated support team that is available 24/7 to address any issues or concerns.
  • FRAYT’s Preferred Driver Program creates a community of top-performing drivers who can share their insights and experiences, fostering a sense of camaraderie and collaboration within the company.

Learn More About The Key to Effective Last Mile

Jim on LinkedIn

FRAYT on LinkedIn

FRAYT website

Preferred Driver Program – FRAYT

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Sponsor: Tusk Logistics

Tusk Logistics is a national network of the best regional parcel carriers that puts Shippers first, with lower costs, reliable service, and proactive support. Tusk save Shippers 40% or more on small parcel shipping. Tusk’s technology connects your parcel operation to a national network of vetted regional carriers, all with pre-negotiated rates and reliable, predictable service. Integrating to your existing software takes minutes, and Tusk has your back with proactive shipper support on each parcel, in real time.

Episode Sponsor: Wreaths Across America

Wreaths Across America Radio – Wreaths Across America

Episode Sponsor: Greenscreens.ai

Greenscreens.ai’s dynamic pricing infrastructure built to grow and protect margins. The Greenscreens.ai solution combines aggregated market data and customer data with advanced machine learning techniques to deliver short-term predictive freight market pricing specific to a company’s individual buy and sell behavior.

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