Small is the new big: Millennials & the future of retail
DELMIA Quintiq
AUGUST 27, 2014
By 2020…[Millenial shoppers’] spending in the United States will grow to $1.4 Many stores now allow customers to view in-store inventory online, and in-store pickup of online purchases. trillion annually and represent 30 percent of total retail sales” ( source ). Use targeted promotions. Keep things simple.
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