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Securing the Pickleball Supply Chain

Logistics Viewpoints

Modernizing the Franklin Sports Supply Chain Becky Jordan was brought in two years ago to modernize Franklin Sports’ supply chain. Jordan’s work history included stints at Adidas and Rebok, so she understands not just supply chain management, but how sophisticated multinationals have applied these concepts in the sporting goods industry.

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This Week in Logistics News (May 20 – 26)

Logistics Viewpoints

Last night, I took my 13-year-old son to see the movie Air, which tells the story of how Nike pursued basketball rookie Michael Jordan in 1984 to sign with the company. That move, and Michael Jordan’s incredible talent and business acumen, has turned the Jordan brand into a multi-billion-dollar business.

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The Payment Problem with Haley Evans

The Logistics of Logistics

TriumphPay is a secure platform that uses the latest encryption technology to protect user data.

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Freight has an Identity Crisis with Jordan Graft

The Logistics of Logistics

Jordan Graft and Joe Lynch discuss freight has an identity crisis, which refers to rampant fraud and double brokering in the transportation business. About Jordan Graft Jordan Graft is a seasoned entrepreneur and business leader with a passion for technology and transportation. Morgan in New York City.

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Supply Chains: Do you use data or information?

Enchange Supply Chain Consultancy

Who coined that irritating term “Big Data”? How did we get there without normal sized data, slightly larger data, chubby data and bordering on big data? People working in or associated with extended Supply Chains may seem obsessed by data yet data itself actually tells you nothing, absolutely nothing.

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Customer Segmentation Remains Relevant and Necessary

Enterra Insights

Business journalist Jordan Beier asserts, “Your business serves a wide range of customers with unique interests and needs. data) about key customers. Even those broad categories, however, don’t capture all the nuances of your customer data. Go beyond the data. Marketing science has no relevance without it.”

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Towards the Autonomous Intelligent Enterprise: An Introduction

Enterra Insights

Several years ago, Ron Craig, a Senior Principal Product Marketing Director at Oracle, wrote, “The ability of enterprises to generate data is increasingly outpacing their ability to realize real value from that data. Autonomous intelligent enterprises leverage both data and analytics to optimize their business processes.