Sat.Apr 15, 2023

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Supply Chain and Logistics Stock Report for Week Ending March April 14 , 2023

Supply Chain Digest

See who was up and who was down

Report 60
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It’s inevitable that we will market to suppliers

HICX Solutions

By Anthony Payne, Chief Marketing Officer at HICX In an era of digitalisation and data collection, ‘supplier marketing’ is the next logical step for Procurement – segmentation and relevancy will be crucial The task of managing suppliers relies upon building good relationships with them. And to do this, Procurement teams will inevitably adopt a ‘supplier marketing’ approach.