The Customer-Focused Supply Chain: Why an Omni-Channel Supply Chain Approach Keeps the Customer Happy
GlobalTranz
JUNE 22, 2017
The role of the customer experience in growing your business cannot be overstated. Amazon and other retail giants have managed to create unique, customer-focused supply chains , ensuring customers have real-time status updates and options in case of returns. Meanwhile, managing customer-focused supply chains can be complicated, eroding profit margins.
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