What Is Demand Sensing and How Do You Get Started?
ToolsGroup
FEBRUARY 19, 2020
“Good old supply chain. It just gets simpler every year!”. … said no VP of supply chain ever. . We’ve created quite a monster with all the sophisticated tools we use to influence demand with pricing, new product introductions and promotions. Internet-fed trends are changing at hyper-speed. As businesses use more “levers” to influence demand, demand variability grows.
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