The Experiential Supply Chain
Elementum
AUGUST 13, 2018
First it was the industrial economy. Then, creeping into the 21st century we saw the rise of the service economy. Now, supply chains are being disrupted by the experience economy. Led by Millennials who demand both more customized experiences and more granular visibility into the lifecycle of their purchases, the experience economy is forcing huge changes in the way business is done.
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