My Take: Let’s Admit Seven Demand Management Mistakes of the Last Decade
Supply Chain Shaman
JANUARY 28, 2013
'Within an organization, the words “Demand Planning” stir emotions. Usually, it is not a mild reaction. Instead, it’s a series of emotions defined by wild extremes including anger, despair, disillusionment, or hopelessness. Seldom do we find a team excited about demand planning. Supply chain leaders want to improve it, but are not optimistic that they can make improvements.
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