Delivery is the Product: Takeaways from Transplace’s Shipper Symposium 2018
MAY 22, 2018
“Consumers are the disruptive force today, not technology.”. So stated Ken Hughes , a leading consumer and shopper behaviouralist, in his keynote presentation at Trasnsplace’s 16th Annual Shipper Symposium a couple of weeks ago. The supply chain is a marathon, not a sprint.