Corey Apirian and Joe Lynch discuss fulfillment vs. micro-fulfillment. Corey, CEO of Davinci Micro Fulfillment, supports brands with an end-to-end solution for efficient direct-to-consumer eCommerce fulfillment.


About Corey Apirian

Corey Apirian is the CEO of Davinci Micro Fulfillment. With over 15 years of senior management experience, Corey is an accomplished Supply Chain and Operations Leader. He has a track record of driving significant growth, savings, and exceptional service through the development and execution of effective strategies. Corey specializes in ecommerce and channel merchandising, aligning operational initiatives with corporate objectives. He is skilled in building and leading high-performing teams that thrive on inclusion, collaboration, and engagement. Corey is also proficient in product development and management, successful contract negotiations, continuous improvements, emerging technologies, and cultivating key relationships and partnerships. He holds a Bachelor of Science degree in Supply Chain Management from Syracuse University.

About Davinci Micro Fulfillment

Davinci Micro Fulfillment Solutions partners with consumer brands to support their fast forward fulfillment with an end-to-end solution that includes front-end merchandising, inventory optimization and fulfillment services provided from our micro-fulfillment centers. Davinci’s MFC locations are strategically located throughout the US and sized to minimize lead-time (same day to 1-2 days shipping time to consumers) and cost. Each MFC is operated to maximize flexibility and focused on forward deployed inventory and fulfillment.

Key Takeaways: Fulfillment vs. Micro-Fulfillment

  • Corey Apirian, CEO of Davinci Micro Fulfillment, supports brands with an end-to-end solution for efficient direct-to-consumer eCommerce fulfillment.
  • In the podcast interview, Corey and Joe discuss fulfillment vs. micro-fulfillment.
    • Fulfillment refers to the process of receiving, processing, and delivering customer orders. It involves tasks such as picking and packing products, managing inventory, and shipping orders to customers.
    • Micro-fulfillment, on the other hand, is a specific type of fulfillment that takes place in small fulfillment centers located in close proximity to the end customer.
    • Micro fulfillment focuses on fast and efficient fulfillment, with the goal of minimizing lead time and cost.
    • Micro-fulfillment centers are strategically located throughout the country and are designed to reach any zip code in 2 days or less.
  • Davinci Micro Fulfillment Solutions partners with consumer brands to provide end-to-end fulfillment services from their strategically located micro-fulfillment centers.
  • Their micro-fulfillment centers are designed for fast, forward fulfillment, with shipping times of same day to 1-2 days to consumers.
  • Davinci offers Micro Fulfillment as a Service, using technology in a physical location network to market, sell, fulfill, and ship products for brands and retailers.
  • Their Davinci Quadron service provides a seamless experience for consumers, placing products where they want to purchase and ensuring quick product movement.
  • With hyper-local micro-fulfillment centers throughout the US, Davinci enables parcel delivery in 1, 2, and same-day service within a 90-mile radius.
  • Davinci provides a full-service operation that covers every function in the supply chain, from point of origin to point of consumption, reducing operating expenses and expediting inventory turnover.
  • Their micro-fulfillment centers promise 1-day ground delivery to over 60% of the continental US and 2-day delivery to 100%.
  • Davinci’s front-end merchandising team helps brands develop strategies for presenting products on eCommerce platforms, optimizing pricing, content, and more.
  • They offer network optimization services to curate the right products in the right quantities in the right locations, guaranteeing efficient and profitable shipment.
  • Davinci supports various integration methods, including API and EDI, and can handle different types of shipments, including LTL, bulk, and small parcel.

Learn More About Fulfillment vs. Micro-Fullfillment

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