5 Ways an Omnichannel Supply Chain Strategy Can Improve Customer Experience
OCTOBER 11, 2018
The importance of an omnichannel supply chain strategy cannot be overstated. According to Randy Strang of Supply Chain 24/7, a survey of the most important parts of a shopping experience found customers’ expectations are more than meets the eye. This means omnichannel supply chain success is key to at least 62 percent of shopping experiences. What’s Wrong With Omnichannel Supply Chain Strategy and Customer Service?