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Omnichannel Fulfillment and the Amazon Effect

Enterra Insights

.” Despite the benefits listed by Gustafson, Professor Yossi Sheffi ( @YossiSheffi ), the Elisha Gray II Professor of Engineering Systems at the Massachusetts Institute of Technology, asserts the click-and-collect strategy has serious flaws.[3] Competing in the omnichannel environment. ” Robert J. They are: 1.

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E-commerce and the Digital Path to Purchase

Enterra Insights

From rapid order intake to omnichannel order fulfillment to establishing the optimal distribution network to meeting next-day or same-day delivery windows, both retailers and manufacturers must innovate, adapt and evolve — or get knocked out their respective markets.”[2]. ”[2]. ”[2]. The evolution of e-commerce.

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Target Expands Curbside Pickup to 1,550 Stores for Back to School

Multichannel Merchant

Markets being added to Drive Up service include Massachusetts (Boston metro area, Springfield, Worcester), Rhode Island (Providence/Warwick), Maine (Portland, Augusta, Bangor) and New Hampshire (Manchester, Concord, Keene).

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The Digital Path to Purchase is often the Mobile Path to Purchase

Enterra Insights

A third of shoppers who experienced a problem at apparel stores were not able to locate sales help, for example, and 6% of all possible sales are lost because of lack of service, according to a report from the Massachusetts Institute of Technology’s Sloan School of Management late last year.” Footnotes. [1]