SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement
Supply Chain Shaman
SEPTEMBER 20, 2015
How do they buy from you? How do they buy from you?” My journey to understand SanDisk started in June 2015. Instead, in the SanDisk journey , they adjusted the speed of response to their customer segments, and actively designing inventory postponement strategies. Why does it matter to you? It is systemic.
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