Consumer Packaged Goods in the Digital Age
Enterra Insights
MARCH 4, 2022
Giusy Buonfantino, Vice President of CPG Industry Solution at Google Cloud, observes, “At heart, the consumer packaged goods business is about brands, and today brands face all kinds of new challenges and opportunities. The past couple of years have been — to say the least — interesting for the consumer packaged goods (CPG) sector.
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