The Network Effect

AUGUST 3, 2023

The post 7 Supply Chain Strategies for Pharmaceutical Brands to Compete Against Generics appeared first on The Network Effect.

Pharmaceutical 222

Pharmaceutical Supply Chain Strategy Strategy Price Mitigation Strategies 222

Enterra Insights

NOVEMBER 15, 2021

”[2] Although those positions may appear to be mutually exclusive, Lafley and Martin go on to argue that too many companies focus on “brand” or “rebranding” and not enough on “consumer behavior.” According to numerous experts, brand loyalty has suffered severe damage during the pandemic.

Purchasing Skills 130

Purchasing Skills Supply Chain Design Software Procurement Solutions Price Reduction 130

The Network Effect

JULY 28, 2023

The post How Pharmaceutical Brands Can Use Supply Chain as a Competitive Advantage Against Generics (Part 1) appeared first on The Network Effect.

Pharmaceutical 206

Pharmaceutical Supply Chain Supply and Demand 206

Logility

AUGUST 31, 2023

Leveraging the inventory planning and optimization solution from Logility , this well-established brand generates trend insights and supports a formal product review process, resulting in a 44% reduction in its SKU portfolio and more meaningful value for its customers.

Consumer Goods 185

Consumer Goods Network Optimization Software Optimal Sourcing Inventory Reduction 185

Logility

JANUARY 25, 2022

a leader in supply chain innovation powering the sustainable and resilient enterprise, is committed to helping food and beverage, consumer packaged goods and durables, process manufacturing and fashion brands gain greater visibility, traceability and compliance within their supply chains. Logility, Inc.,

Supply Chain Planning Software 204

Supply Chain Planning Software Supply Chain Design Software Logility Supply Chain Network Software 204

IT Supply Chain

NOVEMBER 13, 2023

By Mike Bronson (pictured) Content Writer The post Growing Your Travel Brand in the Digital Age appeared first on IT Supply Chain.

Supply Chain 103

Supply Chain Supply and Demand Industrial Industry 103

IT Supply Chain

DECEMBER 27, 2023

By Allen Brown (pictured) Content Writer The post How To Elevate Your Brand with AI-Generated Music appeared first on IT Supply Chain.

How To 99

How To Supply Chain Supply and Demand Industrial 99

Supply Chain Game Changer

MAY 27, 2022

Brand Protection – The Definitive Role of the Supply Chain! Strategic brand management is a combination of techniques used to support companies in building brand recognition, increasing revenue, and accomplishing their long-term business objectives. Vision – The brand’s vision describes the future you wish to create.

Sourcing Strategies 90

Sourcing Strategies Supply Chain Design Software Price Reduction Supply Chain Planning Software 90

Stord

FEBRUARY 15, 2024

Brands today need to continually ensure the right amount of product is in the right place at the right time. We've seen too many brands either limited in their planning with inflexible and manual spreadsheets, or overwhelmed by complex tools that can't easily access a brand's supply chain order and inventory data.

Supply Chain Planning Software 60

Supply Chain Planning Software Inventory Reduction Supply Chain Software Omnichannel 60

Logility

AUGUST 31, 2021

From soft drinks, coffee, and tea to wine and spirits, many companies are having notable success and building their brand using various digital platforms, including integrated sales sites and mobile app-based services. . However, the consistent presence of out-of-stocks is frustrating brands across all beverage categories and their retailers.

Modeling 130

Modeling Beverage Inventory Reduction Supply Chain Optimization 130

CHAINalytics

APRIL 20, 2022

An iconic international beverage brand needed to improve warehouse layouts in their direct-to-store distribution operation. These force strict limits on the number of pallet … The post Global Beverage Brand Revamps Warehouse Design for Faster Distribution appeared first on Chainalytics.

Beverage 125

Beverage Supply Chain Design Distribution Warehousing 125

IT Supply Chain

MARCH 25, 2024

By Lee Metters (pictured) Group Business Development Director, Domino Printing Sciences The post Overcoming Consumer Fatigue & Increasing Brand Relevance with QR codes Powered by GS1 appeared first on IT Supply Chain.

Groups 64

Groups Supply Chain Supply and Demand Industrial 64

Logility

DECEMBER 1, 2021

While nearly every brand has a traceability process in place, there’s always room to improve, especially as supply chains become more connected and data-driven. Brands must demonstrate that their chain of custody not only exists but is also accurate, authentic and responsible. Responding to the Growing Complexity of Traceability.

Sustainability 130

Sustainability Supply Chain Planning Software Optimal Sourcing Manufacturing Procurement 130

Supply Chain Game Changer

AUGUST 2, 2021

Brand Protection – The Definitive Role of the Supply Chain! Branding tips article and permission to publish here provided by Carol Trehearn. As a small business owner, you could believe that branding is better left to big companies. Larger corporations can afford to spend more money on branding. Subscribe Here!

Cost Reduction Strategies 98

Cost Reduction Strategies Purchasing Skills Eliminating Excel in Purchasing Supply Chain Planning Software 98

Supply Chain Game Changer

SEPTEMBER 29, 2022

With such juicy returns, no wonder brands are scrambling to partner with Instagram and TikTok stars. Before you start collaborating with an influencer, you need to research the type of content they produce and what kind of brand they have. The post Influencer Marketing: Strategy Guide for Brands! Influencer marketing is booming!

Price Reduction 96

Price Reduction Cost Reduction Strategies Supply Chain Strategy Strategy 96

Stord

APRIL 18, 2022

You’re leading e-commerce for your digitally-native direct-to-consumer (DTC) brand. The trick is finding the right ones, ensuring they’re brand appropriate, and easily making them a part of your e-commerce store without any additional hassle. B2C/DTC brands) to further drive their businesses.

Supply Chain Network Software 78

Supply Chain Network Software Supply and Demand Beverage Distribution 78

Enterra Insights

JANUARY 28, 2021

As consumers increasingly use the digital path to purchase, DTC sales become an important channel for many brands. ”[2] Andy McCaul ( @The_Scott_Chegg ), co-founder and Director of The Bigger Boat, observes that the brands already in the D2C space fared better than those that weren’t. The pandemic accelerated this trend.

Manufacturing Procurement 113

Manufacturing Procurement Chad MRPeasy Modeling Software 113

HICX Solutions

SEPTEMBER 22, 2023

While inflation and economic pressures force pharmaceutical brands to watch their pennies, they will do well to not tackle cost efficiency as a solo issue. Brands require resilience in various areas, and chief among these is compliance. So, can brands manage resilience factors, such as costs and compliance, holistically?

Pharmaceutical 52

Pharmaceutical Supply Chain Supply and Demand 52

Logility

MARCH 10, 2022

From empty store shelves and unfilled job openings to surging inflation and increasingly organized store theft, retailers and brand owners face a wide range of significant challenges. And the brands that adopt this approach as a mindset that governs future strategies and best practices will be the ones that win over customers for life.

Supply Chain Planning Software 130

Supply Chain Planning Software Modeling Sustainability Sourcing Strategies 130

Supply Chain Game Changer

JANUARY 21, 2022

Cost Effective Branding Tips That Really Work! Brand guide article and permission to publish here provided by Michelle Custodio. The marketing landscape has become brutal for today’s brands, especially with the increasing popularity of social media. What Is a Brand Guide? Define Your Brand’s Mission.

How To 92

How To Supply Chain Design Software Guidelines Material Savings 92

HICX Solutions

SEPTEMBER 21, 2023

Let’s approach the components of supply chain resilience holistically, suggests HICX’s CEO, Costas Xyloyiannis Although inflation and economic pressures force pharmaceutical brands to watch their pennies, they will do well to avoid tackling cost efficiency as a solo issue.

Pharmaceutical 52

Pharmaceutical Cost Reduction Strategies Supply Chain Examples 52

Loginext

APRIL 4, 2024

The post Ignoring these five use cases of logistics management software can cost you money, customers, and your brand name. These aspects, along with facilitating scalability and integrating third-party carriers seamlessly, are pivotal for success in modern logistics and supply chain. What are they? appeared first on loginextsolutions.com.

Logistics Network Optimization Software 89

Logistics Network Optimization Software Supply Chain Software Cost Reduction Strategies Software 89

IT Supply Chain

JUNE 1, 2022

The post 3 Reasons Brands Should Update Product Packaging appeared first on IT Supply Chain. By Jessica Sweet (pictured). Content Writer at makeLifeSweeter.com.

Packaging 105

Packaging Supply Chain Supply and Demand Industrial 105

IT Supply Chain

NOVEMBER 29, 2022

The post 4 Trademark Tips For Branding Your New Company appeared first on IT Supply Chain. By Amanda Nelson (pictured). Professional Content Writer.

Company 101

Company Supply Chain Supply and Demand Industrial 101

IT Supply Chain

FEBRUARY 27, 2022

The post The circular economy: why should brands care? By Henrik Smedberg (pictured). Head of Intelligent Spend Management UKI, SAP. appeared first on IT Supply Chain.

SAP 104

SAP Supply Chain Supply and Demand Industrial 104

IT Supply Chain

NOVEMBER 24, 2021

The post Brands need to ensure transparency & great customer service appeared first on IT Supply Chain. By Brian Atkinson (pictured). Vice President & General Manager, Five9.

Customer Service 119

Customer Service Supply Chain Supply and Demand Industrial 119

IT Supply Chain

DECEMBER 6, 2022

The post Retail Sales figures: Loyalty is the key to brand longevity appeared first on IT Supply Chain. By Samantha Mansfield (pictured). Head of Strategy Experience & Commerce, Merkle UK.

Retail 105

Retail Supply Chain Strategy Strategy Price Mitigation Strategies 105

Supply Chain Game Changer

JUNE 8, 2021

The Target Canada Story and the Brand Impact of the Supply Chain! Innovative brands article and permission to publish here provided by Nikki Gabriel. Many innovative brands love to make names for themselves by helping other businesses grow and become successful. Let’s examine the top 5 innovative brands doing this right now.

Innovation 98

Innovation Supply Chain Design Software Supply Chain Planning Software Supply Chain Software 98

IT Supply Chain

OCTOBER 19, 2022

The post Royal Mail Strikes – How brands can combat ongoing impacts appeared first on IT Supply Chain. By Nadeem Malik (pictured). Head of Software AG, UK & Ireland.

Ireland 100

Ireland Supply Chain Software Software Supply Chain 100

Zipline Logistics

DECEMBER 5, 2022

You’re a CPG brand and you’ve done the hard work. You’ve taken your brand from an idea to physical product, determined packaging and pricing, and landed shelf space at a retail store. This is not good for your brand, and not good for the retailer.”. Article originally published by Progressive Grocer.

Cost Reduction Strategies 81

Cost Reduction Strategies Price Reduction Logistics Network Optimization Software Price Mitigation Strategies 81