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Realising the benefits of Direct to Consumer

IT Supply Chain

Managing Team Member at MRPeasy. By Karl Lauri (pictured). The post Realising the benefits of Direct to Consumer appeared first on IT Supply Chain.

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Telling the story of a part

IT Supply Chain

Managing Team Member at MRPeasy. By Karl Lauri (pictured). The post Telling the story of a part appeared first on IT Supply Chain.

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Growing Interest in Direct-to-Consumer Sales, Part 1

Enterra Insights

” Nevertheless, Karl Lauri, Managing Team Member at MRPeasy, cautions, “DTC is not a panacea and potential downsides include the risk of impairing relationships in the established retail chain, which remains important.”[4]. ”[4].

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Manufacturers Must Adapt to Changing CPG Landscape

Enterra Insights

Karl Lauri, Managing Team Member at MRPeasy, explains, “The disabling of many conventional wholesale/retail market channels during the Covid lockdown has prompted many brand-owning manufacturers to bring forward plans to build Direct-to-Consumer channels.”[6] What we want to do is try to make it simpler.”[5]. ”[5].

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Pandemic Accelerates Brands’ Move to Direct-to-Consumer

Enterra Insights

Karl Lauri, Managing Team Member at MRPeasy, explains, “The disabling of many conventional wholesale/retail market channels during the Covid lockdown has prompted many brand-owning manufacturers to bring forward plans to build Direct-to-Consumer channels.”[1] The pandemic accelerated this trend.

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Manufacturers Must Adapt to Changing CPG Landscape

Enterra Insights

Karl Lauri, Managing Team Member at MRPeasy, explains, “The disabling of many conventional wholesale/retail market channels during the Covid lockdown has prompted many brand-owning manufacturers to bring forward plans to build Direct-to-Consumer channels.”[6] What we want to do is try to make it simpler.”[5]