Is it Time to End Generational Marketing?
Enterra Insights
FEBRUARY 1, 2024
We’re all familiar with generational labels like Baby Boomers, Generation X, Millennials, and Generation Z. ” Generational Marketing Admittedly, there are some product categories where it makes sense to conduct generational marketing. 4] Laila Azzahra, “ Why Market your Business to the Right Age Group?
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