Logistics Viewpoints
APRIL 10, 2023
The Franklin Sports Supply Chain 75% of Franklin Sports goods products, by revenue, are produced by third party contract manufacturers. The finished products are then ready to be shipped to big box retailers like Target, Dick’s Sporting Goods, Walmart. This did not endear them to their contract manufacturing partners.
Logistics Viewpoints
MAY 26, 2023
Last night, I took my 13-year-old son to see the movie Air, which tells the story of how Nike pursued basketball rookie Michael Jordan in 1984 to sign with the company. That move, and Michael Jordan’s incredible talent and business acumen, has turned the Jordan brand into a multi-billion-dollar business. Inventories at U.S.
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Enterra Insights
JULY 6, 2020
Manufacturers aren’t blind to this trend and some of them have developed direct-to-consumer (DTC/D2C) strategies. DTC strategies allow manufacturers to sell products directly to customers, bypassing third-party retailers, wholesalers, or any other middlemen. ”[1] They are: 1. ” DTC Risks and Rewards.
Enterra Insights
SEPTEMBER 20, 2021
Today you hear a lot about personalization in marketing and customization in manufacturing. After all, customer segmentation can be traced back to the earliest eras of marketing and manufacturing when people intuitively understood that, for the most part, men and women were looking to buy different goods. Concluding Thoughts.
Enterra Insights
OCTOBER 10, 2018
Jordan Robertson and Michael Riley explain what happened next.[2]. Multiple people familiar with the matter say investigators found that the chips had been inserted at factories run by manufacturing subcontractors in China.” 2] Jordan Robertson and Michael Riley, “ The Big Hack: How China Used a Tiny Chip to Infiltrate U.S.
crisp
JUNE 22, 2022
Foodbevy founder Jordan Buckner shares his best advice on the top challenges facing today’s CPG brands, and why he encourages all founders to embrace data. When it comes to starting a CPG brand, Jordan Buckner has seen it all. Jordan wants CPG founders to feel supported throughout their startup journey.
Proxima
JULY 16, 2020
At our recent webinar, held with Supply Chain and Logistics consultancy Hatmill, Proxima’s Simon Geale welcomed Joe Metcalf, Johnathan Foster, Neil Jordan, and Simon Dixon to discuss their advice on the tools needed now to achieve supply chain and logistics success across: warehousing, automation, freight, and reverse logistics.
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