Resources

How to Stay Competitive in the Evolving State of Martech

ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

How Intent Data Helps Marketers Convert A-List Accounts

ZoomInfo

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

Drive GTM Efficiency with Tech Stack Consolidation

ZoomInfo

Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

Solving the Biggest Tech Challenges in RevOps

ZoomInfo

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

Outrun Your Competition: Best Practices for Accelerating Sales Processes

ZoomInfo

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

3 Sizzling Ways to Warm up Cold Calls

ZoomInfo

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

The Ultimate Guide to Sales Outreach

ZoomInfo

Sales outreach is an art and a science. The art is what you bring to the table—your flair for conversation, your work ethic, your dedication. We bring the science—proven tactics, strategies, and methods that really work. In this eBook, we’ll cover: How you should respond to inbound leads Tactics for engaging outbound leads (cold calls, email automation, and gifts) The key to keeping a prospective account alive for the long haul Buckle up!

7+ Graphics Libraries to Enhance Your Embedded Analytics

When your customers come to your app, what do they see: clunky, outdated dashboards or a sleek, modern interface? If your embedded analytics are looking stale, leverage these free graphics libraries to take your embedded analytics offerings above and beyond. This e-book details a number of graphics libraries plus a few bonus tools to modernize your embedded dashboards.

The Essential Guide to Analytic Applications

Embedding dashboards, reports and analytics in your application presents unique opportunities and poses unique challenges. We interviewed 16 experts across business intelligence, UI/UX, security and more to find out what it takes to build an application with analytics at its core. No matter where you are in your analytics journey, you will learn about emerging trends and gather best practices from product experts.

7 Questions Every App Team Should Ask

Which sophisticated analytics capabilities can give your application a competitive edge? In its 2020 Embedded BI Market Study, Dresner Advisory Services continues to identify the importance of embedded analytics in technologies and initiatives strategic to business intelligence. Discover the top seven requirements to consider when evaluating your embedded dashboards and reports.

How One Manufacturer Used GEP SOFTWARE To Save $45M in Direct Material Sourcing

GEP

For global manufacturers, managing direct and indirect material spend can get very complicated very quickly. Multiple legacy systems prevent procurement from standardizing processes and tracking what they’re spending with each supplier. In response to these challenges, a leading heavy equipment manufacturer selected GEP to redesign its source-to-contract processes and implement a convergent data model to help manage procurement data across its multiple locations.

The Cost-Plus World of Supply Chains: The Macroeconomic and Geopolitical Environment

GEP

From new pricing strategies and material substitutability to alternative suppliers and stockpiling, a new GEP-commissioned Economist Impact report reveals that enterprises are adopting a variety of approaches underpinned by data and technology. In "The Cost-Plus World of Supply Chains: The Macroeconomic and Geopolitical Environment," you'll find lessons from AT&T and GSK on managing today’s supply chain disruptions.

Building Cyber Resilience and Data Integrity in Your Supply Chain

Learn about the most frequently occurring cybersecurity breaches coming from third party suppliers, vendors & contractors. Master how to spot security gaps and how to mitigate future cyberattacks. In this eBook, you will learn: How to define reasonable levels of security for your suppliers, vendors, contractors, etc.

Efficient warehouses fit sustainable operations

A thought leadership/feature: exploring the sustainability concept at warehouses and fulfilment centres and how automation solutions can help improve operations and efficiency in a sustainable manner.

CEVA Logistics Drives Agile, Multi-Leg Inbound Flows for Tech Company

CEVA Logistics, a global leader in third-party logistics, was contracted to help a technology company manage its complex supply chain, supporting B2B, B2C, and reverse flows across multi-leg transport. CEVA leveraged Kinaxis to eliminate blind spots across supply chain activities, centralize order and logistics management, and drive cost-effective plans for order execution.

Adopting AI Responsibly: Guidelines for Procurement of AI Solutions by the Private Sector

GEP

As artificial Intelligence (AI) becomes more prevalent, it’s crucial that firms adopt AI technology responsibly. This World Economic Forum-GEP report offers a holistic procurement process and structured framework to select responsible AI tools. Download the report today.

2023 Gartner Magic Quadrant for Real-time Transportation Visibility Platforms

FourKites

The 2023 Gartner® Magic Quadrant™ for Real-Time Transportation Visibility Platforms (RTTVP) is here. Are you evaluating supply chain visibility for your business but not sure where to start? Get the 2023 Gartner Magic Quadrant to learn: How the 9 real-time transportation visibility platform vendors are positioned The features every supply chain leader should care about Why FourKites was recognized as a Leader for Ability to Execute and Completeness of Vision Get the report now!