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What is Supply Chain Visibility and Why Isn’t It Enough?

Logistics Viewpoints

Because we call it a supply chain for a reason – each link is connected, so if you rattle one link, you rattle the entire chain, as Boeing famously discovered in 2007 when a bolts and screws shortage delayed their Dreamliner. But the opposite is not true – if you optimize one link, you have not optimized the entire supply chain.