Forget the Tricks; Halloween is all about the Treats
Enterra Insights
OCTOBER 31, 2018
The first magazine articles detailing ‘trick or treat’ in the United States appeared in The American Home in the late 1930s.” Jessica Dumont ( @JLDumont6 ) reports, “An estimated 175 million Americans are gearing up for Halloween festivities this year.”[2] All about the treats. billion in sales.”[4]
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