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By providing services that enable customers to buy things without leaving their homes or offices, Souq offers close to 7 million products from more than 1,500 companies. The company, renowned for its large selection of goods and competitive rates, also has a substantial reward points program that provides considerable savings on purchases.
Supply chain journalist Philip Neuffer bluntly reports, “Last year hammered home something clearly to supply chain professionals: disruption is the norm, rather than the exception.”[4] Thousands of brick-and-mortar stores continue to close as consumers opt to make more purchases online.
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Eliminating Excel in Purchasing 
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