Digital Transformation Means being on the Cutting Edge of Change
Enterra Insights
NOVEMBER 3, 2020
That is real innovation.” Christensen and his colleagues wrote: “ If a company doesn’t understand why I might choose to ‘hire’ its product in certain circumstances — and why I might choose something else in others — its data about me or people like me is unlikely to it create any new innovations for me. ” Footnotes. [1]
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