E-Commerce Takes Off in Developing Countries
Elementum
OCTOBER 8, 2015
Smartphone use in countries like India and Kenya is growing rapidly as companies like Xiaomi offer more affordable models aimed at users in developing countries. Another e-commerce platform, Konga, saw revenues grow 450 percent in 2014. Why Developing Economies are Clicking “Buy”. More like tapping ‘buy’. But Challenges Persist.
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