Is A Customer-Centric Strategy the Same as Demand-Driven? Outside-In?
Supply Chain Shaman
AUGUST 14, 2016
The client leaned across the table and asked, “Is a customer-centric supply chain strategy the same as a demand-driven supply chain strategy?” A Demand-Driven Value Network as defined by AMR Research in 2007: A network that senses demand with minimal latency to drive a near real-time response to shape and translate demand.
Let's personalize your content