Beer Marketing Strategies in a Global Pandemic and the Best 5 Tactics Heading into 2021
Unleashed
OCTOBER 4, 2020
It ensures consistent repeat purchases over time, regardless of price, convenience or even a global pandemic. In 2015, CUB revived the “heard earned thirst” campaign, replicating the original narration with the help of technology. It aimed to provide brewers with the tools to make the beer at the lowest possible cost.
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