Using Customer Delivery Personas as a Growth Tool
Multichannel Merchant
NOVEMBER 10, 2022
With 131 billion parcels shipped globally in 2020, the Pitney Bowes 2021 Parcel Shipping Index predicts parcel volume will double in the next five years, with an 11% CAGR from 2021-2026. When it comes to delivery, today’s sophisticated consumers want to select the delivery option that best suits their needs for each individual purchase.
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