E-commerce and the Digital Path to Purchase
Enterra Insights
MARCH 27, 2019
The number of online shoppers in the United States reached 209.6 ”[1] The fact is the digital path to purchase is growing globally — not just in the United States. By every big-picture metric, social media and ecommerce should be a match made in heaven. million in 2016. It’s estimated to reach 230.5
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