Holiday Sales Demonstrated Necessity of Omnichannel Strategies
Enterra Insights
FEBRUARY 23, 2018
After a weak holiday performance last year, the Minneapolis-based company embarked on a multibillion-dollar spending plan to improve its stores and digital capabilities. The growth in mobile purchasing continues. Adopt a Ship-to-Store Policy. Two in five shoppers have made an additional purchase during an in-store pickup.”
Let's personalize your content