SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement
Supply Chain Shaman
SEPTEMBER 20, 2015
When I hear companies discussing the implementation of a customer segmentation strategy, I ask a series of questions: Who is your customer? What are you trying to accomplish through the execution of a customer segmentation strategy? Today, there is not a well-defined template on how to build and operate a supply chain defined by customer policy and segmentation strategy. SanDisk’s Journey to Build a Supply Chain Customer Segmentation Strategy.