article thumbnail

Consumers Are in Charge of the Digital Path to Purchase

Enterra Insights

Although retailers still talk about the digital path to purchase as an alternative to the traditional shopping journey, the lines between paths to purchase have blurred. With all generations getting more comfortable on the digital path to purchase, most retailers have adapted to this new reality and are pursuing omnichannel strategies.

article thumbnail

National Barcode Day 2022

Enterra Insights

Barcode systems help businesses and organizations track products, prices, and stock levels for centralized management in a computer software system allowing for incredible increases in productivity and efficiency. The post National Barcode Day 2022 first appeared on Enterra Solutions. ”[3]. .” Footnotes. [1]

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Data Privacy Day 2024

Enterra Insights

Most promotional materials for Data Privacy Day are aimed at users rather than businesses. For example, the National Cybersecurity Alliance notes, “Your online activity creates a treasure trove of data. Show people what they get in return for sharing their data. Remind people what data they shared and when.

Data 130
article thumbnail

The Biggest Manufacturing Industry Trends in 2022

Unleashed

As 2022 kicks in, the manufacturing sector is being shaped by technological change and the Covid-19 pandemic. So what are the main trends in manufacturing you need to know for 2022? So what are the main trends in manufacturing you need to know for 2022? We shed some light on current trends – and what’s around the corner.

article thumbnail

Championing Supply Chain Digitalization

Enterra Insights

We live in a digital age in which, according to Yossi Sheffi ( @YossiSheffi ), Director of the MIT Center for Transportation & Logistics, big data is an organization’s most valuable asset. Today, it’s not people but data that tops the asset value list for companies.”[1] 1] Staff writers at Gadget go even further.

article thumbnail

Cognitive Technologies are Enhancing Customer Service

Enterra Insights

Haas and his colleagues explain, “For many companies, helping consumers make purchase decisions by delivering relevant content throughout the buying cycle is a top priority. ” Complicating this challenge is the fact that consumers can easily hop on and off the digital path to purchase. That isn’t always easy.

article thumbnail

Addressing Global Food Security

Enterra Insights

As communication specialist Karen Michele Nikos-Rose explains, “Countries in the Global North with low production capacities control a significant share of [the global food] supply chain given their purchasing power and location adjacent to important wheat trade hubs.”[3] ” • Avoid Foolish Trade Policies. 20 October 2021.

Food 130