Using Weather and Climate Data to Improve Demand Forecasting
ToolsGroup
DECEMBER 6, 2016
Editor's Note: This is the second in a three part series on advanced demand analytics to improve demand forecasting. Part One of the series, New Product Introduction (NPI), can be found here. Demand forecasting software can usually factor in climate and seasonality , like more ice cream being sold during summer months or in warmer climates. But weather data adds a more granular time-sensitive signal.
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