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Paving the Digital Path to Purchase

Enterra Insights

The past couple of years has been a remarkable time for e-commerce as more and more consumers have discovered the digital path to purchase. Across industries and regions, people prioritized essentials and reduced impulse purchases. ” Paving the digital path to purchase (i.e., worldwide in 2020, according to eMarketer.”[1]

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The Problem with Retail Promotions: Diminishing Returns of Discounting in a Promo-Saturated Market

ToolsGroup

Retailers rely heavily on promotions, which can account for between 10% and 45% of their total revenues, according to research from Boston Consulting Group. In today’s dynamic retail landscape, promotions are undeniably a potent tool for driving sales and customer engagement. ” signs and “50% OFF!”

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Elevating The Voice of the Supply Chain Contrarian

Supply Chain Shaman

Many of the case studies being presented at today’s conferences were born during the pandemic and the post-pandemic turbulence. While companies talk digital, the projects follow traditional supply-centric paths. Almost two decades of reporting. The audience assumes that the presenting company is outperforming.

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Weather Permitting: How to Use Weather Data in Retail Forecasting

ToolsGroup

Retail is detail. And there is a lot of ‘detail’ for retailers to manage and factor into the business every day. Despite knowing all this, too many retailers ignore the impact of weather and this adds error to plans and demand forecasts. How Weather Influences Retail Demand. It all evens out in the end.

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Lifting The Gray Curtain

Supply Chain Shaman

Recently, I hosted the Supply Chain Insights Global Summit. Allyson Hatfield, demand planner at MARS Petcare presented. Allyson Hatfield, demand planner at MARS Petcare presented. At the end of the presentation, I asked Allyson her perspective on open source analytics. The solution was too black box.

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7 Ways Businesses Can Manage Supply Chain Shortages in 2021

ToolsGroup

As we head into the holiday season, supply delays, logistics constraints and inflation are looming over shoppers and retailers—and the manufacturers and distributors who keep them in supply. The 2021 supply chain shortage is the story of our lives today, as the enormous bullwhip effect of COVID continues.

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Driving Sustainable Growth Through Supply Chain Resilience

The Logistics & Supply Chain Management Society

Driving Sustainable Growth Through Supply Chain Resilience. Every industry sector and every business across the board, in APAC and around the globe have been impacted by the Great Supply Chain Disruption over the last two years, causing a blow out of transportation costs and continuous delays at every stage of the channel.