The Changing Consumer Packaged Goods Space
Enterra Insights
SEPTEMBER 13, 2022
” When the pandemic struck in early 2020, panicked consumers rushed to supermarkets to stock up on staples and cleaning supplies. Last September, food journalist Christopher Doering ( @cdoering ) reported, “Private label brands have struggled to keep up with brand name offerings during the past year, according to data from IRI.
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