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The Changing Consumer Packaged Goods Space

Enterra Insights

” When the pandemic struck in early 2020, panicked consumers rushed to supermarkets to stock up on staples and cleaning supplies. Last September, food journalist Christopher Doering ( @cdoering ) reported, “Private label brands have struggled to keep up with brand name offerings during the past year, according to data from IRI.

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Trends 2021: Consumer Packaged Goods

Enterra Insights

One of the few bright spots during the COVID-19 pandemic has been the consumer packaged goods (CPG) sector. ”[1] CPG reporter Paul Hiebert ( @hiebertpaul ) believes the CPG sector’s strong performance will continue in 2021. Consumer Packaged Goods Trends. Rise in e-commerce.

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Consumer Packaged Goods Manufacturers and Consumer-centric Supply Chains

Enterra Insights

Consumer packaged goods (CPG) manufacturers and their end-customers constantly engage in a complicated dance that has no choreographed steps. Nominal income gains were reported by survey participants, but half of all families anticipated reduced real incomes next year. Taking the Digital Path to Purchase. ”[3].

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Pillars Supporting the Digital Path to Purchase

Enterra Insights

Even before the coronavirus pandemic closed physical stores and forced consumers online, they were journeying on the digital path to purchase in increasing numbers. e-commerce activity was up more than 30% from the beginning of March through mid-April 2020, compared to the same period the previous year.”[1] … In the U.S.,

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2020 Requires Big Wings and Feet

Supply Chain Shaman

The fall ritual precedes the dropping of the ball on Times Square to ring in 2020. The budget is for a fiscal year with quarter reporting and updates. The direct connection between the two processes increases costs and increases error. 5 A Focus on Functional Metrics Throws the Supply Chain Out of Balance. The Preamble.

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The Digital Path to Purchase becomes a Digital High Street

Enterra Insights

Daphne Howland ( @daphnehowland ) reports, “As stores were forced to close, digital sales were expected to take over. ”[1] As a result of increased ecommerce, the digital path to purchase has become a high street for retail sales. ” It may be less than ideal, but on the digital path to purchase, the consumer rules.

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Sustainable procurement: Everything You Need to Know

Precoro

March 21 was the second annual iteration of World Sustainable Procurement Day , an online event organized by the Sustainable Procurement Pledge team, SPP Chapters, SPP Champions, and partners to raise awareness about the importance of ethical procurement and to share the best sustainability practices with organizations worldwide.