Not So Happy Returns This Post-Holiday Season
Enterra Insights
DECEMBER 26, 2022
The staff at Wired magazine notes, “Everyone returns a gift or an impulse purchase now and then. Or maybe you just read a book extolling the virtues of minimalism and want to give that lifestyle a swing.”[1] ”[3] The problem facing retailers is that a generous returns policy can cost them a lot of money.
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