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L’Oréal: A Case Study in Supply Chain Excellence

Supply Chain Shaman

The Company;s senses consumer preferences to change and align their portfolio to deliver personalized products for purchase anytime and anywhere. This has pushed the company to hyper-connectivity with the final consumer. With a keen focus on the customer, L’Oréal senses and uses customer sentiment. Growing Pains.

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Revenge Festivities: How To Power Up Your Retail Last-Mile Fulfillment To Meet Soaring Demand

Locus

Fuelled by a strong return to normalcy, ‘revenge festivities’ is a simmering trend that picked up during this Navratri in India, leading to a 15% spike in FMCG (Fast Moving Consumer Goods) sales with kirana stores stocking up 18% more. To provide consumer experiences for your online shoppers after they make their purchases, click here.

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The Forecasting Accuracy Bugaboo

Logistics Viewpoints

Organizations then convert those demand forecasts to the associated quantities of raw materials to purchase, goods to be manufactured, or finished products to ship. In consumer goods industries, better forecasting leads to lower fines from retailers for late or incomplete deliveries. This increases sales.

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Q&A With Women Making a Big Impact in Supply Chain

ToolsGroup

Over time, I’ve been fortunate to work in groups where both men and women were well represented, and I’ve had excellent leaders who championed my career by giving me the freedom to chart my own path. The good news is we’re catching up, making substantial contributions in the overall supply chain workforce.

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Earth Day spotlight: What it means to be a Benefit Corporation in CPG

crisp

For Earth Day, we spoke with Crisp customers (and B Corps) Good Food for Good and Purely Elizabeth to learn about the global B Corp movement and what it means to be a mission-driven CPG brand. The certified B Corp makes organic, better-for-you packaged sauces and donates a meal to those in need with every purchase.

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Top Trends in Luxury Brands That Will Influence the Future of Your Supply Chain

DynaSys

For example, European consumers prefer to buy in their region (75%), then abroad (19%) or at the airport (6%). These statistics are similar for Asian consumers who represent the major consumer market with 62% buying luxury goods in Asia, 16% buying luxury goods at the airport, and 22% buying abroad.

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SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement

Supply Chain Shaman

How do they buy from you? How do they buy from you?” Kehat’s feedback is that “Getting management buy-in for the implementation of cost-to-serve process is easy, but the implementation is difficult.” Both improvement and performance define supply chain excellence. Why does it matter to you?