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6 Powerful B2B CRM Strategies for Wholesalers & Manufacturers [+ Examples]

Unleashed

Wholesalers and manufacturers need effective B2B strategies to sustain business growth and beat the competition. From targeted email campaigns to inventory management integrations, we’ll outline how you can develop strong B2B CRM strategies to improve business performance and achieve predictable growth. What is a B2B CRM?

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The Coffee Pot Conversation That Will Not Happen

Supply Chain Shaman

Gartner purchased the firm in 2010.) Driving Improvements in Supply Chain Excellence. He felt strongly that supply chain leaders knew how to drive supply chain excellence and needed a forum– or maybe two or three depending on the business model– to help them network and refine their approaches. I disagreed.

Gartner 197
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Parts Are Not Parts

Supply Chain Shaman

A slight change within a function–in sourcing or manufacturing, or along the chain–can greatly impact the outcomes of cost, customer service, or working capital. Today’s supply chain—with greater outsourcing, global manufacturing, and complex bill of materials–requires synchronization of the links.

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Why Have We Not Reduced Inventory?

Supply Chain Shaman

” CFO of a major manufacturer. This year supply chain leaders will celebrate thirty years of progress in supply chain management; but we have not made progress on one of the funamentals: inventory management. Have the early adopters of inventory optimization seen a reduction in inventory on their balance sheets?”

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SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement

Supply Chain Shaman

How do they buy from you? How do they buy from you?” Spinnaker Management Group asked me to co-present on a demand-driven webinar with SanDisk. Instead, in the SanDisk journey , they adjusted the speed of response to their customer segments, and actively designing inventory postponement strategies.

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Elevating The Voice of the Supply Chain Contrarian

Supply Chain Shaman

Due to travel restrictions, I cannot attend many industry events, so I observe from home, watching webinars and remote broadcasts. One of my insights from doing the industry analysis for the Supply Chains to Admire each year is that smaller and less well-known companies outperform larger and better-known manufacturers.

Gartner 346
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How Do We Heal the Healthcare Value Network?

Supply Chain Shaman

Last week, at Supply Chain Insights , as part of our monthly webinar series, I hosted a panel discussion on the current state of the healthcare value network. Hosting this webinar series is one of the favorite parts of my job as the Founder of Supply Chain Insights. It is rising inventory levels. For most, it is a sore point.