E-Commerce Shipping: Why Shippers Are Mastering E-Commerce to Go Omnichannel
SEPTEMBER 11, 2018
The answer lies in developing omnichannel experiences for customers, unifying the online and brick-and-mortar experience into a seamless shopping journey. Unfortunately, shippers may overlook the biggest obstacle to omnichannel, developing effective e-commerce shipping practices. To avoid the retail apocalypse and achieve omnichannel success, shippers need to understand the challenges of e-commerce shipping, how it contributes to omnichannel success and a few tips to succeed in it.