Enchange Supply Chain Consultancy

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Digital RtM & Supply Chain – 4 Data Points That Will Transform FMCG

Enchange Supply Chain Consultancy

Explore the transformative potential of integrating technology into the distribution network, from producer to point of sale.

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3 Steps to Boost FMCG Sales

Enchange Supply Chain Consultancy

A few months ago, I hurt my knee whilst running. It was a rather tame event but my knee was clearly injured. Failing to heal over the next few days I decided to visit an Osteopath who specialises in sports injuries. He informed me that I had an unstable knee with poor muscle development to support it. This came as a great surprise as I exercise every day and consider myself to be fit – I’ve been doing triathlons for over 16 years, for example.

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The Definition of Excellence in FMCG Sales Execution

Enchange Supply Chain Consultancy

The Good, the Bad, and the Ugly Finding the right Distribution Partner (DP) is one of the fundamental RtM decisions a FMCG Producer will make. Depending on the producers' knowledge, understanding, and experience of the local market, they may not be able to separate the good from the ugly.

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Future-Proofing the FMCG RtM in 2024: Sidestepping Critical Pitfalls

Enchange Supply Chain Consultancy

In today's post, I would like to focus on steering clear of the obstacles that might disrupt your Route to Market strategy. As we step into 2024, leaders in consumer goods sector should be proactive in foreseeing major challenges in RtM and sidestepping any pitfalls that could hinder their RtM effectiveness.

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5 Actions to Reignite your FMCG RtM & Drive Sales Now

Enchange Supply Chain Consultancy

The Age-Old Sales Question The End of Q2 is in sight. We have stuck to our plan, and we have faith.

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How to Mitigate Risk in FMCG Route to Market Change

Enchange Supply Chain Consultancy

Moving to a new Distribution Partner (DP) arrangement can be daunting, challenging, stressful, costly, rewarding, and ideally, successful. But no matter what the scenario, there are risks involved.

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9 Step Formula to Reinforce Your FMCG Channel and Distribution Strategy

Enchange Supply Chain Consultancy

Arguably the most important element of any Route to Market strategy for a consumer goods company is its Distribution Strategy. Very often, when results are not coming in, the distributors get the blame and may even be replaced. Too often, their replacements perform in a similar fashion. Why is this?