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Freight has an Identity Crisis with Jordan Graft

The Logistics of Logistics

Jordan Graft and Joe Lynch discuss freight has an identity crisis, which refers to rampant fraud and double brokering in the transportation business. About Jordan Graft Jordan Graft is a seasoned entrepreneur and business leader with a passion for technology and transportation. Morgan in New York City.

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This Week in Logistics News (May 20 – 26)

Logistics Viewpoints

Last night, I took my 13-year-old son to see the movie Air, which tells the story of how Nike pursued basketball rookie Michael Jordan in 1984 to sign with the company. That move, and Michael Jordan’s incredible talent and business acumen, has turned the Jordan brand into a multi-billion-dollar business.

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Securing the Pickleball Supply Chain

Logistics Viewpoints

Modernizing the Franklin Sports Supply Chain Becky Jordan was brought in two years ago to modernize Franklin Sports’ supply chain. Jordan’s work history included stints at Adidas and Rebok, so she understands not just supply chain management, but how sophisticated multinationals have applied these concepts in the sporting goods industry.

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How Air Jordans Became the Greatest Shoes of All Time!

Supply Chain Game Changer

When Michael Jordan first signed with Nike in 1984, the star-endorsed shoes were expected to produce $4 million in sales annually – they did $100 million in the first 9 months. Backed by an up-and-coming all-star and a rock-solid marketing strategy, Nike’s Air Jordans quickly became the most sought-after shoe in the world.

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Watch: How a Lack of Supply Chain Visibility Fuels Corruption Risk

Supply Chain Brain

Jordan Strauss, managing director in the Forensic Investigations & Intelligence Practice of Kroll, LLC, details the major risks of corruption existing in supply chains today, and offers tips on addressing them.

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Jordan sees major fall in tenders for grain imports

Logistics Middle East

Tougher grain tender terms put Jordan's wheat supply chain under pressure as international suppliers shy away from higher risks and costs.

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How Air Jordans became the GSOAT

Vanguard Software

Nike president and co-founder Phil Knight said it was "the perfect combination of quality product, marketing and athlete endorsement.".

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